Data

Turn customer data into more personal marketing.

Bring customer data, activity and products together in one place. Build segments that update in real time and use them in your campaigns and journeys. Contact storage and event tracking are included in every plan, with no charges based on the number of events or stored contacts.

Book a demo

app.joryio.com/segments

High-value customers who have not bought recently

updated in 84 ms

Purchasedat least3 timesin the last180 days

AND

Last ordermore than45 daysago

38,412customers currently match these conditions

Segments

Your customers change. Your segments keep up.

Build audiences using customer activity, purchases, attributes, predictions, RFM data, Wallet pass status, journey participation and consent for each channel. Combine conditions, choose time ranges and exclude customers you want to leave out. Audience size updates in real time.

Set segment conditions

Eventadded_to_cartat least twice in30 days

AND

Predicted churn riskishighPREDICTION

AND

Wallet passisinstalled

EXCLUDE

In journeywin-back-vips

4,208customers matchupdates in real time

Events & attributes

Your data, in the language of your business.

Define the customer actions and details that matter to your business, from purchases and paused subscriptions to personal preferences. Add custom fields and clear descriptions, then use the same definitions across segments, journeys and your AI assistant.

Event catalog214 events

order_placed12 properties

A purchase was completed in the store. Recorded once per order.

total: numberitems: arraystore.id: string

subscription_paused4 properties

The customer paused their subscription. It has not been canceled.

profile.preferences.roastCUSTOMER PREFERENCE

"light" | "medium" | "dark" - roast preference is set from the quiz or purchase history.

Custom catalogs

Connect your products to the customers interested in them.

Organize products, stores, courses or episodes with fields that fit your business, and link them to relevant customers. When a product is back in stock, a price drops or a new episode is released, start a journey to update the right audience.

Product catalog3,412 records

NAMEPRICESTOCKFOLLOWERS

Ethiopia Guji 250g$18.0001,204

Colombia Huila 1kg$42.0086312

UPDATE CUSTOMERS FOLLOWING THIS PRODUCT

stock 0 → >0→notify product followers→back-in-stock email

Predictions & insights

Spot opportunities with customer predictions.

Use predictions based on customer data to build segments, such as customers at risk of leaving or likely to buy soon. Alongside these predictions, RFM analysis groups customers by their latest purchase, purchase frequency and spending.