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Joryio AI

More personal marketing. AI you control.

Create content and journeys, tailor messages and send times to each customer, and track the results. Review drafts before approving them, then let campaigns and journeys follow the rules you set. Compare results with a control group to see what AI contributes.

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app.joryio.com/journeys/win-back-vipsHoldout 10% · yoursLift +6.2% · measured
AI DECISIONEMAIL"It's been a while"her best hour · 08:40WHATSAPPOffer, if margin allowstwo-way sessionWALLET PASS+200 pts · updates livescanned at register

Three ways AI helps your marketing.

Personalizes
A message, channel and time for each customer

Make each choice based on customer activity and the options you define.

Creates
From a short request to a draft you can review

Describe what you need and get a journey, segment or content draft to edit and approve.

See how ↓
Monitors
Flags changes that need your attention

Get alerts about unusual results and problems reaching your recipients.

See how ↓
Personalization

Make your marketing relevant to each customer.

Use customer activity to choose a message, channel and send time for each recipient. You set the options and rules; Joryio tailors the choice to each person.

AI-powered campaign personalization

Set your messages, channels and goal. AI selects a message and channel for each customer within your sending limits. A small share of your audience tests other options, while a control group helps you measure the difference.

Summer sale · messages tailored to each customer
+5.4% vs control group
Email62% of sends · CVR 3.1%
WhatsApp24% · CVR 4.2%
Push14% · CVR 1.9%
channels: email · sms · push · whatsappcap: 3/wkholdout: 10%personalized for each customer

Find the right time to send

Send times reflect each customer’s activity and time zone, while respecting the quiet hours you set.

SENDS BY LOCAL HOUR · MAYATZ EUROPE/BERLIN
000608:40 ★1823
suggested send time · 08:40no sends during quiet hours · 22:00-08:00

Choose offers within a journey

Add a step where AI selects an offer for each customer from the options you provide. Focus the choice on your goal: engagement, conversions or revenue.

Configure an AI decision in your journey
GoalEngagementConversionRevenue
Options3 offers · free shipping / 10% off / loyalty points
Control group10%you set it

Personalized experiments

Test paths and messages, and personalize the choice for each customer. Set a control group and review how the leading option is selected.

Subject line test · results
Version A · “Your points are waiting”+4.8% lift96% conf
Version B · “We saved your cart”+1.2% lift71% conf
Control group · no messagebaseline10%
Review how the leading version was selected and what each customer received

Product recommendations

Recommend relevant products from your catalog. Combine personalized picks, popular products and recently viewed items, ordered for each customer.

Email recommendations · “Picked for you, Maya”
Single-origin coffee
$18.00
Pour-over coffee kit
$42.00
Coffee filters
$9.50
Products and their order tailored to Maya

Compare results with a control group to understand the contribution of personalization. When there is no improvement, your reports show that too.

AI Agents

AI agents that follow your instructions.

Define the instructions, the data an agent can read and the answer it should return. Reuse the agent across journeys. It provides an answer that your journeys use according to your consent rules and sending limits.

journey canvas
AI AGENToffer_picker→ {{agent.offer}}successfallbacktimeout
Set a fallback path so the journey can continue if the agent does not respond in time.
Personalize each step of the journey

Use agent decisions to tailor messages and the next steps for each customer. Access the results in your journey through {{agent.*}}.

Create and organize catalog content

Generate descriptions, tags and categories for your catalog. Choose the records and fields you want to update.

Choose your AI provider

Use a model through Joryio or connect your own Anthropic, OpenAI, Google, Azure or AWS Bedrock account. Your connection key is stored encrypted.

Choose what data the agent receives, set daily usage limits and review its run history. Sharing personal data requires an explicit opt-in in your settings.
Draft creation

Describe what you need. Review and approve the result.

The assistant uses the events, attributes, campaigns and results already in your workspace. Ask for content, a journey or a segment, then review and edit the draft before approving it.

Joryio AssistantDRAFT MODE
Draft a journey to bring back VIP customers who haven’t bought recently, in our brand voice.
Draft · Reconnect with VIP customers
1Email · day 0 · “It’s been a while” - send time tailored to each customer
2Wait 3 days → continue based on whether the email was opened
3WhatsApp · offer within your margin rules
based on your workspace dataHoldout 10% · yours
Approve changesEdit draftChanges take effect only after you approve.
Monitoring and alerts

Know when something needs your attention.

Joryio monitors your sends and results, flagging unusual changes such as a stopped event stream, a drop in open rates or delivery problems. Monitoring is on by default.

✓Automatic alerts for unusual changes
✓Monitoring for domain authentication, failed deliveries and email blocklists
✓Ready-made alert settings you can enable easily
✓Notifications in Joryio and by email
Joryio is tracking your resultsMonitoring active
Opens down 18% from last weekWelcome journey · needs review2m
Drop in email delivery · outlook.comEmail · sending rate reduced automatically1h
Wallet pass additions up 212%Since the Gold loyalty tier launch3h
OPEN RATE · WELCOME FLOW14D
-18% WoW

See what AI adds to your results.

You define the control group

Choose its size and see which customers are included in the comparison.

Test alternatives with a limited audience

A small share of your audience tests other options. The rest receives the choices that have performed best so far.

Measurement you can understand

Results avoid double counting and exclude opens identified as bot activity. Reported improvements include a measure of confidence.

Discover what AI can do for your marketing.

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Joryio AI - More personal marketing, with you in control